Rogers-Shaw Merger Deadline Extended To February 17th

Oh boy, if you thought the never-ending wait for the Rogers-Shaw merger was long enough, you better brace yourself! After much anticipation and perhaps millions of Canadians sighing in relief, the Canadian Radio-television and Telecommunications Commission (CRTC) granted the merger an extension to the end of February — and just in time for Valentine’s Day.

Will We Finally Get Our Answer?

The date has been on Canadians’ minds since last summer, when the two companies first filed their merger application. It was the beginning of a hard-fought, months-long battle. Finally, they’ve been granted an extension, with a decision expected on Feb. 17th.

What’s In It For Consumers?

The big question in everyone’s minds is what the merger outcome will mean for our wallets. It’s looking likely that we’re all in for some good news — the two companies are offering to cap expensive data overage fees and implement service improvements.

And for fans of Canadian content, the merger is even sweeter. The two companies are committed to investing $1 billion in Canadian Content, including the creation of at least 2,500 jobs.

Let The Marathon Wait Begin

All that’s left now is for the CRTC to decide. Until then, it looks like we’re in for another marathon wait. But at least **it’s a (slightly) shorter wait this time**. We’ve got just under two weeks to go, and while it may feel like the longest two weeks of our lives, the potential outcomes may more than make up for it.

Here’s what you can do to help pass the time:

• Stay informed: Click on over to the Rogers-Shaw merger website for the latest news, updates, and highlights.
• Take a break: Unplug from all the merger talk and grab a coffee or go to the gym!
• Get creative: Craft some valentine’s cards for Rogers and Shaw – after all, this *is* their Valentine’s Day present.

By Feb. 17th, we’ll (hopefully) have our answer. Until then, hold tight – the wait won’t be long now!